CONSUMER PACKAGED GOODS ACCELERATOR
HELPING YOU SCALE TO WHOLESALE
The purpose of this 9-week program is to accelerate the knowledge and connections of Central Florida consumer packaged goods brands by providing focused content, Q&A sessions with guest speakers, and practical tools for scaling operations.
WHAT IS A CONSUMER PACKAGED GOOD?
Consumer packaged goods are items that are bought, used, and replaced frequently by consumers, like food, household products, and cosmetics.
Program Intro & CPG Industry Overview
Preparing to sell in a wholesale environment
Scaling your approach to food safety & quality assurance
Telling your story to customers & clients
Branding & design feedback session
Pursuing wholesale clients: small retailers
Pursuing wholesale clients: grocery chains
Promotion and moving product off of shelves
Long term strategy, financing, cash flow, & future considerations
- A current annual food permit from the DBPR or Dept. of Ag.
- One or more validated products (products sold to the public before start of the program)
- Availability for a 9-week commitment, with availability for 3 hour sessions + after session homework
Jarrett Benavides + Michelle Crawford | Cult Legume
Plant-based packaged goods seeing to become the Newman’s Owns of vegan products.
Melissa McClure | Southern Babies
Organic baby foods that parents can trust
Mercedes + Tito Miranda | Fritando Nicaraguan Cuisine
Chimichurri + other Nicruaguan foods condiments to help customers infuse flavor into home cooking.
Shana Henry | Muffhens Bakery
Muffins free of the top 12 food allergens with a mission to make allergen-friendly products accessible to all.
Prima Burney | Open Door Apothecary
Handcrafted herbal and tea leaf blends to support mind + body wellness.
Adrianna Flores | Yummi Foods Co
Keto + diabetic treats to help custimers eat healthy + yummi!
Catapult Member Rate
$225.00 per business
$450.00 per business
Interested? Click the link below to start the application process today!