Jarrid Masse & Robyn Wilson
Jarrid Masse & Robyn Wilson
March 29, 2016

801 E. Main Street


Jarrid and Robyn moved from Los Angeles, California to Lakeland 5 years ago with $300 and a deep desire to start a business with a mission to build community and bring people together. Fast forward 5 years, and they have turned that small beignet cart into a lifestyle brand, beer garden, speciality grocery store, food truck, and trading post…the perfect combination of everything they love.

What inspired you guys to become entrepreneurs? Working for other people and the spirit of adventure.

Goals: We continuously strive to make every aspect of our business more well rounded and cohesive.

Hardest thing about starting your business? We started with very little guidance and support which was quite a challenge. The “challenge” turned out to be one of our greatest teachers.

Three wishes: We would like to get Campfire Coffee into Publix, see the Poor Porker beignets & Campfire Coffee worldwide, and we’d like to write several lifestyle books.

Why Lakeland? Lakeland has the most supportive community. Also, Lakeland is very affordable place to start a new business.

What is Lakeland missing? A larger foodie community, more restaurants, and rock climbing gym!

Favorite things to do in Lakeland? Independent movies at the Polk Theatre, enjoying nature at Circle B, and watching live music at 801 E. Main St.

How has Catapult helped you? A coworking space for $50 per month, that’s like heaven! For us, having a space where we could come in 24 hours a day and have people to talk to about our business has been huge. We didn’t have that when we first moved here.

Secret Sauce? Be vulnerable, take action, and keep the community at the heart of all you do.

ThePoorPorker.com | thepoorporker@gmail.com

CatapultLakeland.com | 863.940.9660


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