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Alexander Donalson – Workspace Member Spotlight
Alexander Donalson – Workspace Member Spotlight
Headshot of Alexander Donalson for the Catapult Lakeland Member Spotlight
May 11, 2020
TELL US A LITTLE ABOUT YOURSELF.

My name is Alexander and I pretty much have lived in Lakeland my entire life (back before it was ‘cool’)! My wife and I LOVE hosting people in our little bungalow in Dixieland and just being in the community. My specific interests include but are not limited to: taking photo walks, drinking ridiculous amounts of black coffee, watching multiple movies in a day, and (if it’s nice out) drinking wine on my porch!

WHAT’S YOUR ELEVATOR PITCH?

My wife and I are a Husband-Wife Wedding/Engagement Photography duo based out of Central Florida! We focus on the true meaning and purpose of a wedding day/session, capturing and creating a candid atmosphere to draw out authentic + honest imagery.

WHAT IS SOMETHING YOU ARE LEARNING RIGHT NOW?

At the moment, I am learning that as an entrepreneur, I can essentially do whatever I want with my business, structuring it around what works for my product, and where I want to take it.

WHAT ARE SOME WAYS THAT YOU CONTINUE TO INNOVATE AND TO THINK OUTSIDE THE BOX?

I am currently brainstorming ways to create multiple streams of income, focusing on service-based photography, and product-based sales after the fact (prints, albums, products, etc.)

WHAT IS THE MOST IMPORTANT PIECE OF ADVICE YOU HAVE RECEIVED ABOUT ENTREPRENEURSHIP?

Find what works for you and consistently evolve from that specific process. Also don’t compare your journey.

ENTREPRENEURSHIP CAN BE A TOUGH AND LONELY ROAD. IN THE DIFFICULT MOMENTS HOW DO YOU STAY FOCUSED AND MOVE YOUR BUSINESS FORWARD?

I’ve found that keeping my head down and taking steps towards my big picture goals keep my focused. There are seasons of both, and not mixing the two (big picture steps, preliminary small grind steps) has helped me tremendously.

WHAT ARE SOME WAYS THAT YOU HAVE INTENTIONALLY COLLABORATED WITH OTHERS TO MOVE YOUR BUSINESS FORWARD?

I consistently try to innovate and elevate my brand by offering products collaborated with local artists, like painters, designers, videographers.

WHY HAVE YOU CHOSEN TO RUN YOUR BUSINESS IN LAKELAND?

Lakeland is home! The direction Lakeland is headed in is that of a larger city that facilitates sustainable local business, and I am here for THAT.

WHERE CAN WE GET YOUR PRODUCT OR SERVICE?

 On my website contact page! All it takes is a quick email to say hey, and we can become friends!

FAVORITE WAY TO SPEND A SATURDAY? 
My wife and I start off our Saturday’s walking to Born and Bread and then Concord Coffee after we pick up our food. From there, we usually take it slow, maybe watch a movie or finish up any work we have, and then decide which local spot we want for dinner (usually Sabu Ramen in the Joinery)!

FAVORITE BINGE-WORTHY SHOW? 

Our recent obsession is the show Community, that just made its way to Netflix. The perfect balance of background noise while being engaging!

HOW DO YOU DRINK YOUR COFFEE? 

I love all kinds of coffee. Single Origin black pour overs, hot unless its blazing outside, and the occasional cappuccino!

 

 Find Alexander’s profile and contact information on the “Our Startups” page.

This blog was written by the team at Catapult Lakeland, an entrepreneur center in Lakeland Florida that exists to foster the growth of startups by providing education, resources, community and space.

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