A Launched Company: Ashton Events + Haus 820
Inspired by her love of celebrations, Laura manages both Ashton Events and Haus820 to help people have events focused on joy, commitment, and all around good fun. At the heartbeat of her work, you will find grace, trust, transparency and the willingness to weave your story into every piece of your event. Laura joined Catapult in 2014 and in the three years that she worked out of the space, accomplished so much in helping others celebrate huge moments in their lives. She needed more space to foster the growth occurring in her business, so in late 2016, Laura teamed up with the Community Redevelopment Agency on the Haus 820 project, where she continues her passion of growing the celebratory culture of our city.
How was the transition from working out of a semi-private office to your own space? Our new office dynamic is different because it is far more focused. I loved the “mix-n-mingle” atmosphere of Catapult, but needed more controlled chaos for our own team. I’ve transitioned to juggling two companies with an expanded team, but we’ve been able to create our own rhythm. Collaboration is now with them instead of with Catapult, which has been good, but bittersweet.
What are some wins for your business since you’ve moved into your new space? In the past year, we’ve hosted over 90 events at Haus 820, and our offices at the Collective at Mass Market have been consistently full. Meanwhile, Ashton Events just came off of its most successful year (and 2018 has proven to be matching that success)!
Have you been able to hire any new employees? Yes! We have two full-time and four part-time employees.
Which specific aspect of Catapult can you look back on and identify as the most helpful to your business? Networking. I can never discount that bridges are quicker to cross at Catapult. The relationships and support of the Catapult community inspired, challenged and motivated me on a daily basis.
What’s one thing you’ve learned that you wish you knew when you first started? The quicker I recognize my weaknesses, the quicker the solutions can come. I’ve learned to hire people that best fill those gaps and to find effective ways to work together.
What would you wish next for your business? We want to be the cornerstone of this redevelopment project, allowing our community to gather + celebrate. Our hope is that people from all different backgrounds, ages, and demographics can feel welcome in our space.
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