Long-term Minded Business

Provide Versus Gain

Making a decision for what you will gain is only human nature. There is a massive amount of people who begin their own business simply because they don’t want to work for anyone else. While this is a reasonable deciding factor, unless there is a desire to create change in some way or another, the business is more apt to struggle in the long-term than one that was established with the intent of making a difference.

Choose Core Beliefs to Guide Your Path

Because we are inundated with media coming from every direction, giving us endless inspiration (and more than enough to compare ourselves to) it’s easy to think of our businesses initially as how we want them to look or feel. While branding is hugely influential in the success of a business, if you do not have core values, a belief system, or a mission, your branding will never be able to carry the weight. It is more important to think about what you want and expect your business to achieve throughout its lifetime than how you want consumers to view it.

Be Willing to Change Plans

This is one of those tricky areas in life that seems to counteract itself. It is pertinent to have plans and goals, otherwise you’ll stand still. But, it is equally necessary that you be willing to hold those plans with a loose grip as life is ever changing and what you once thought was a revolutionary idea may need to be tweaked and twisted to continue to be relevant.   

Allow Others to Take Part

Always be willing to receive feedback from your clientele, even when it seems to dampen your original vision. In a sense, they know what is best, and hearing what they want out of your product or service is one of the key ingredients in keeping your business a long-term success.

Live Legacy Minded

Whenever we have an original idea, it is all too easy to want to hold tight to this idea and never let it go. It is much wiser to find and train an individual or two that comes alongside us in our work, and share with them all of our knowledge and goals that we have set for the business. Continuing this pattern will greater the chances of your business’s legacy living on.

If this post has you considering starting your own business or aroused questions about Catapult/entrepreneurship in general, be sure to reach out to us at Catapult using the email catapultlakeland@gmail.com or give us a call at 863-940-9660.